Good for everyone
The stories behind The Co-operative's 2009 TV ad.
In February 2009 The Co-operative launched a major campaign introducing its new brand to as many people as possible. It produced an epic two and half minute TV ad with Bob Dylan's 'Blowin' in the Wind' as the soundtrack. This film looks at the stories behind this TV ad. To find out more about The Co-operative visit www.co-operative.coop/aboutus.
Length: 6.42 mins
Co-operative TV Videos
Watch our short film to learn more about our tackling global poverty programme and ways to get involved.3.45 mins
Celebrating the difference The Co-operative’s colleagues and customers make in the UK and the world.8.00 mins
The story of pupils at Hillpark Secondary in Glasgow who run their own co-operative enterprise7.10 mins
A young Co-operative learn how to run their own ethical business supporting a school in Natal.1.07 mins
See the difference that Co-op members,colleagues and customers make in the UK and the world.9.00 mins
A video diary showing the benefits of The Co-operative Ethical Water Campaign.3.50 mins
One of two short films commissioned by The Co-operative as part of the campaign to save the bee.5.42 mins
One of two short films commissioned by The Co-operative as part of the campaign to save the bee.14.21 mins
The Co-operative Bank's short film explaining what Microfinance is and its benefits.3.18 mins
The Kings Arms, 1793: Fenwick weaver Thomas Barr tells of the first workers’ co-operative.17.41 mins
Part 1 of 3 of the Co-operative film about Fairtrade in Malawi.8.29 mins
A short film about The Co-operative Green Energy For Schools scheme.4.42 mins
A selection of short films from The Co-operative Young Film-Makers festival in 2008.20.58 mins
A selection of short films from The Co-operative Young Film-Makers festival in 2007.18.19 mins
Highlights from The Burma Play, supported by The Co-operative Bank.3.49 mins
See how the sales of The Co-operative's Fairtrade wines has helped an community in Argentina.11.32 mins
Part 4 of The Co-operative Film celebrating 5 years of Fairtrade Coffee.21.36 mins
Part 2 of The Co-operative Film celebrating 5 years of Fairtrade Coffee.4.42 mins
Part 3 of The Co-operative Film celebrating 5 years of Fairtrade Coffee.7.24 mins
Part 1 of The Co-operative Film celebrating 5 years of Fairtrade Coffee.7.37 mins
A short film to mark the historic transformation of The Co-operative brand in 2009.10.21 mins
In 2002, The Co-operative switched their chocolate range to Fairtrade. This decision changed lives.4.59 mins
Nicholas Adjei-Gyan describes some of the social improvements gained through Fairtrade.12.14 mins
The Kuapa Kokoo community in Ghana has grown considerably since it began back in 1993.4.44 mins
To celebrate 5 years of their relationship with Kuapa Kokoo, Fairtrade commits to 5 new projects.2.39 mins
Erica Kyere explains the process from seeds to weighing for the Kuapa Kokoo farmers.3.39 mins
